Nominations for 2024 are now open

Do you know someone who deserves to be recognised and supported for the positive impact they make to the local community or environment?

About Westfield Local Heroes

Westfield Local Heroes is a recognition and awards program that shines the spotlight on individuals in Australia and New Zealand who make a positive impact to their local community or environment. 

In total, $AUD1.25 million is provided in community grants by Scentre Group, owner of Westfield destinations in Australia and New Zealand.

Community members nominate their heroes and we select three finalists for each Westfield destination to go through to the community vote. The successful hero for each of our 42 Westfield destinations is awarded a $20,000 grant for the organisation or group they represent, and each finalist receives a $5,000 grant for their organisation or group.


Nominations for 2024 are now open and close Monday 18 March, 9pm NZDT.

*Westfield Local Heroes grants are provided in Australian and New Zealand dollars. Total grants in 2024 worth $AUD1,248,300.

Why your nomination is so important

For you as a nominator:

The process is very quick and easy.

This is a powerful way to give back to others.

Your one act of nominating can have a big impact.

Nominating your Westfield Local Hero is one small act that can have a big impact.


They feel valued and respected by your recognition, and they are in with a chance to be rewarded with a $20,000 or $5,000 grant for the organisation or group they represent.


Westfield Local Hero alumni also tell us the program helps grow their brand awareness and broadens their community and professional networks.

How we shine the spotlight on local hero finalists

Our Westfield teams assess all nominations and select three finalists per Westfield Centre to go through to a community vote.


The finalists and their work are showcased to more than 30,000 people via our digital channels, as well as reaching many more customers through our digital screens in-centre. They are also provided with marketing tools so they can share their story and invite community votes through their own networks.


Community members read about the impact the finalists have in the local area and cast their votes.

2023 Social Impact Outcomes Report

Read our latest Social Impact Outcomes Report highlighting how the program connects and enriches our communities. 

Our alumni includes

Community volunteers and leaders - Welfare service providers - First responders 

Essential workers - Health and medical experts - Educators

Environmentalists - Innovators - Businesspeople

Social entrepreneurs & intrapreneurs.

Aiding youth personal development

Jessie Yan

ForYouth Global Trust 

Innovative teenager Jessie founded the trust to provide personal development and educational opportunities to the youth of Aotearoa.

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Giving as a way of life

Sarah Page

Kindness Collective

Marketing professional Sarah has harnessed the power of her community to brighten the lives of thousands of children and families.

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Helping whānau navigate cancer

Pam Stark

Child Cancer Foundation

Pam is giving back to her community by supporting whānau whose lives have been turned upside down by childhood cancer.

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